Metal Supermarkets
Metal Supermarkets is the world’s largest small quantity metal distributor. The stores are small metal warehouse and distribution centers, typically 4,000 – 6,000 square feet. The stores stock, and sell various grades, sizes and shapes of metals such as aluminum, hot and cold rolled steel, stainless steel, brass and copper in bar, tubes, channel and sheet. The core focus is not selling metal used in manufacturing itself but for the maintenance and repair departments of manufacturers, distribution companies, food processors, machine shops, tool and die makers, government agencies and a wide variety of other companies and institutions as well as home owners and hobbyists. Customers who deal with Metal Supermarkets value and benefit from the companies key differentials including “cut to size” metal, fast delivery, and sourcing of non-stock and “hard to find” items, with no required minimum order size..
This is a real relationship business! One of the best things about this business is that it enjoys minimal customer and industry dependency. The franchisees enjoy a consistent long term relationship with their customers, as well as their staff and suppliers. As a B2B franchise without any national competition, this is truly a unique and special franchise opportunity. Metal Supermarkets is the largest participant in this niche. Their franchisees can continue to build their customer base and sales year after year. Even long term franchisees, including those with in excess of 10 years in the business continue to build larger and more diverse customer lists and enjoy greater customer penetration.
Current franchisees come from all walks of life but successful ones do have some commonalities such as a desire and willingness to build and invest in a long term business with tangible products in the B2B arena, provide outstanding customer service, and have a semi-mechanical aptitude.
As a franchisee you will be focused on developing the business from a sales and marketing standpoint within a defined protected area and you can expect to spend 25% - 50% of your time on this in the first year. To support franchises, the franchisor provides an initial marketing list of potential customers for the protected area. In addition, a franchisee will be working with
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