" "


Search by Industry

Kid to Kid


The first Kid to Kid opened its doors for business in 1992 and, since then, the franchise has steadily grown to become one of the premier children’s resale brands in the United States. At the end of 2022, there were >110 Kid to Kid stores operating across 24 U.S. states and several international markets.

Each Kid to Kid location brings an expansive selection of gentlyused in-demand kids’ items to families across the country at unbeatable prices – typically 50-70%+ off original retail. We also have sustainability at our core: since inception, Kid to Kid and its sister brand Uptown Cheapskate have kept >200 million used items out of landfills.


The clothing resale industry is thriving and is expected to reach $70 billion in the U.S. by 2027. As consumers increasingly gravitate towards resale’s combination of value and sustainability, the industry is poised to meet a growing wave of demand.

At Kid to Kid, we marry best-in-class value and assortment with a beautifully designed, community-oriented shopping experience. When shoppers walk into a Kid to Kid for the first time, they might not even realize that they are in a used clothing store – except when they look at the prices. That’s exactly why more and more people are turning to Kid to Kid to meet the ever-changing and growing needs of their families. As our founders like to say, “Kids grow faster than paychecks!”

Training: Kid to Kid store owners go through a rigorous one-week training in Salt Lake City, UT that includes: business planning, marketing, inventory management, operations, bookkeeping, and administration.

  • Approximately 6 days of classroom and in-store training at the corporate office in Salt Lake City, UT
  • 5 day internship at at one of our finest Kid to Kid stores
  • Ongoing training monthly, and yearly through phone, web, and on-site

A big part of the franchisee's day to day responsibilities is people management. Hiring, training, and managing his or her retail staff is a big part of the success of the business. Outside of that there will be marketing and advertising responsibilities, buying and selling merchandise in the beginning stages of ownership, managing inventory, looking at reports to learn how to better run the operations, and interacting with customers.

IDEAL CANDIDATE: Our ideal candidate loves working with people and is typically outgoing. He or she is very good at people management, highly organized, and prioritizes well. He or she can roll up their sleeves and work hard in the beginning stages of this business, and then over time, with expertise and experience, he or she can build a flexible lifestyle and more of a semi-absentee management of the store.

Kid to Kid Franchise: Brand Story
Does it look like a good fit?
Request Info